Joe LaGrutta on Google Analytics 4, RevOps, and Marketing Operations

25/05/2023 23 min Episodio 5
Joe LaGrutta on Google Analytics 4, RevOps, and Marketing Operations

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Episode Synopsis


In this episode, we are going to cover RevOps, marketing analytics, and Google Analytics 4. I spoke with Joe LaGrutta about this and much more as there is SO much happening in the world of analytics right now. Joe is a marketing operations expert who dives deep into RevOps for companies. And he’s particularly qualified to help us all navigate the shift to GA4 that’s coming soon. Let’s dive right into the episode.