Erin Balsa on Content Strategy, Freelance Marketing, and Investing in Thought Leadership

31/07/2023 22 min Episodio 21
Erin Balsa on Content Strategy, Freelance Marketing, and Investing in Thought Leadership

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Episode Synopsis


The insightful Erin Balsa stops by to talk thought leadership, content strategy, and freelance marketing.Here’s what you’ll learn:- Overcoming objections to investing in thought leadership- How to approach a company newer to content marketing- Why top marketers are opting to freelance over working in-house