Jay Clouse is the founder of Creator Science, a media company centered on helping professional creators grow their businesses. With a combined audience of 200,000+, Jay is a powerful voice and thought leader in the creator economy.From his early love of video games to his time as a reporter shaping his storytelling skills, Jay shares how these experiences paved the way for his entrepreneurial ventures, the strategies he used to scale his business, and how to provide real value to your audience. He also opens up about balancing business and personal life, navigating the competitive world of content creation, and how fatherhood has reshaped his approach to time and priorities.If you’re ready to grow your creative business while staying focused on what matters most, this conversation is for you!Episode Chapters:00:00 Introduction and Young Jay02:42 Influence of Video Games and Teaching07:51 Lessons from Jay's Experience as a Reporter13:23 Transitioning to Entrepreneurship19:30 Building Unreal Collective and Joining SPI Pro27:43 Navigating the Challenges of Leadership36:26 Hiring and Balancing Business and Personal Life38:21 Growing a Newsletter: Providing Value and Refining Content43:56 Membership Communities: Recurring Value and Direct Communication57:21 Content Creation as a Competitive Sport: Focus on Engagement and Uniqueness01:02:15 The Role of AI in Content Creation01:06:26 Efficiency and Removing Single Points of Failure for Business Success01:11:26 Interview with Aurora LucasYou can connect with Jay here (https://creatorscience.com/) and learn more about The Lab here (https://join.creatorscience.com/).This episode also features a special story from a member of The Lab, Becky Pierson Davidson. Becky is a community driven product strategist helping brands and businesses leverage community to grow their impact. You can connect with Becky here: https://www.beckypierson.com/This show is produced and presented by Circle, where creators turn pro.

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