Educate Google about your brand and control your customer journey narrative - Leanne Summers

20/09/2023 19 min Episodio 73
Educate Google about your brand and control your customer journey narrative - Leanne Summers

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Episode Synopsis

David and Leanne discuss why you need to educate Google about your brand and control your narrative through the entire customer journey.Talking points include:- How do you Educate Google about your brand?- In which aspects of your customer journey can you control your narrative?- How do you control your narrative?- What measurable impact does this have?