2025 is bringing major changes to lead generation compliance — are you ready? In this episode of the Local Marketing Lab, we sit down with Donnie Kenneth, VP of Marketing at Total Expert, who brings over 20 years of marketing experience across various industries. Donnie shares critical insights about the future of compliant lead generation, automation strategies that enhance rather than replace human connections, and how businesses can build lasting customer relationships while staying within regulatory boundaries.Here are some topics discussed in the episode around compliant led generation:Automate marketing without losing authenticityUnderstanding and preparing for 2025 FCC compliance changesEffective customer journeys across multiple channelsStrategies for long-term customer relationship buildingThe importance of education in the customer journeyResourcesConnect with Donnie Kenneth on LinkedIn.Learn more about Total Expert.Check out the new Evocalize integration with Total Expert and rebel iQ.Other shout-outsDart Bank — Small local bank doing an amazing job generating leads.

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