Welcome to the Local Business Sessions, where we invite business owners and operators from across the Mornington Peninsula to dive into strategies for overcoming challenges and leveraging strengths.  This episode’s topic is Value Proposition: Defining What Sets You Apart Clearly define your value proposition to stand out in the market. Learn how to communicate what makes your business unique and irresistible to customers. Hear from Jim Begley from Little Woodworkers and Jessica Humphreys from Oraco Agency as they share their journeys of identifying core values and adapting to challenges, offering insights into creating impactful customer experiences and strategic marketing approaches. Discover how their businesses have thrived by aligning with customer needs and maintaining a clear, cohesive brand identity. Featuring:Jim Begley, Little WoodworkersJessica Humphreys, Oraco AgencySee omnystudio.com/listener for privacy information.

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