The Letterdrop Podcast

Por: Letterdrop
We learn practical tips from B2B growth and marketing practitioners that you can start applying today. Go to market is changing with AI and an unforgiving capital environment. The playbooks from the past decade aren’t going to work quite as well anymore. The future of revenue is inbound.

Parthi Loganathan, CEO at Letterdrop, and former Google Search Product Manager helps you think through navigating the new GTM.
32 episodios disponibles

Latest episodes of the podcast The Letterdrop Podcast

Creating a Sales Flywheel with LinkedIn, with Neal Goyal 27/01/2025
The Tangible Value of LinkedIn as a Channel for Sales with Isaiah Crossman 19/11/2024
The New Go-to-Market Funnel with Nick Bennett 31/10/2024
How Social Selling Helps Drive +$1M In Pipeline with Laura Erdem 24/07/2024
Your First 90 Days as a Marketing Leader with Jane Serra 01/07/2024
Getting 65% Cold Reply Rate as a BDR via Social Selling with Oliver Johnson 27/06/2024
Scaling Success on LinkedIn and Organic Social with Adam Robinson 21/06/2024
How Companies Should Be Thinking About ABM Today with Alon Waks 12/06/2024
A Deep Dive Into Managing AI in Marketing and Beyond with Ruth Favela 06/06/2024
Inbound-Led-Outbound as the Future of GTM with James Hanzimanolis 04/06/2024
Complimentary Tactics for SEO and How It’s Changing with John-Henry Scherck 16/05/2024
Rethinking Attribution: Qualitative vs Quantitative 14/05/2024
SEO Starter Guide for SaaS Companies with Former Google PM 08/05/2024
The Need to Return to Marketing Fundamentals with Kasey Hickey 07/05/2024
Sales Excellence That Closes the Credibility Gap with Greg Costigan 06/05/2024
Does AI Have a Place in SEO? 25/04/2024
Content Marketing vs Product Marketing - Are You Missing the Mark? 15/04/2024
How to Approach ABE in Marketing Today with Olga Karanikos 02/04/2024
Leveraging LinkedIn as an Acquisition Channel with Mark Jung 27/03/2024
AI and Change Management with Ryan Baum 25/03/2024
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