Understanding your own personal values may be one of the most critical aspects in growing a business and growing yourself. In this episode, Alex sits down with Ken Hoffman, the former General Manager of Postino Annex and the current Area Director for Upward Projects, to discuss the values of one of the most influential restaurant chains in Arizona. Ken breaks down how understanding and living his personal values help him develop into the leader he is today and challenges every leader to ask a critical question: “How can you use your values to add the most value to the people you serve?”

1:20 - Who is Ken Hoffman?
5:10 - What makes Upward Projects special in the hospitality industry?

The Values of Upward Projects:
10:15 - Be Authentic and Humble

13:20 - How does embracing your authentic self in a professional setting develop a team?


15:50 - Act with Integrity

“How do you live you life when no one is watching”


18:15 - Bring Good Energy

You need to have a passion for what you do. Why is this integral when building a team? 
“There is a clear difference between hiring and recruiting”- understand your values and build a team that aligns with those values


26:30 - Get Extraordinary Results

“Work so hard that your signature becomes an autograph”
When you finish a job, do you feel proud putting your name on it?


30:10 - Achieve as a Team

Learning to be honest with your team because you care about THEIR success
The secret ingredient at Upward Projects: Team Service
No job is too low for any individual, do what need to get done to support the team


38:10 - Inspire with Hospitality

As a leader, one of the most critical aspects of influence is the ability the inspire your teammates to do what needs to get done
Develop leaders that inspire by delegating decision making freedom

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