Understanding Business Development Priorities in 2022

The Key Point Podcast
23/02/2022 15 min Temporada 4 Episodio 7
Understanding Business Development Priorities in 2022

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Episode Synopsis

Associate Director Colin McMahon virtually chats with business development specialist Karen Kimerer on the continuing changes impacting business brand and communication strategies. The two break down several notable trends expected to further unfold in 2022, including the changing perception of packaging as a brand extension, as well as how automation factors into the client experience.

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