Aaron Pang is an author, motivational speaker, and business strategist. He founded his first e-commerce business at age 21 and a digital advertising business a few years later and reached over one million USD revenue in the first year. In 2015, he led and grew the home market of a successful global venture Lalamove and was recently Head of Digital Transformation for Hong Kong Institute of Certified Public Accountants (HKICPA). He is currently on a mission to help build a better working world at Ernst and Young.  Links : HKICPA Show Notes:  02:03 - Does every business need to be transformed digitally?  05:24 - So it starts with a pinpoint the customer is facing, and not to add for IT sync correct? 06:39 - How do you measure success? 09:22 - Can technology impact a company and make it your competitor? 10:36 - Would you say in a lot of industries winners take all?  12:10  - What kind of advice do you give people to transform their business?  18:46  - How do you think the difference in culture of the East and West countries affect the digital transformation?   21:04 - How will someone contact you to get help with their digital transformation?

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