An AI video was so lifelike, one marketing prof was convinced it was real

The Jim Richards Show
09/07/2025 37 min
An AI video was so lifelike, one marketing prof was convinced it was real

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Episode Synopsis

Inside a viral video making claims about a Canadian chain and is completely fake Plus – A new wrinkle in the bike lane battle in Toronto   GUESTS: David Shellnutt  - The Biking Lawyer Marvin Ryder - associate professor of marketing at McMaster University

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