Caroline Biesalski introduces Aquila Mendez-Valdez, delving into her expertise in standing out in the PR field and working with nonprofits. They discuss common misconceptions and recent changes in the PR business, highlighting the evolving role of AI in marketing and sharing media coverage tips. The conversation shifts to the mindset required for success, and Aquila shares where listeners can connect with her. They explore Aquila's goals and upcoming projects, rounding out the episode with her closing thoughts. Caroline concludes with a brief outro and a special offer for listeners.

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