Why Product Narrative Matters

17/05/2019 13 min Episodio 8
Why Product Narrative Matters

Listen "Why Product Narrative Matters"

Episode Synopsis

Hear how and why narratives connect with shoppers’ and consumers’ evolving priorities and higher expectations that they bring to purchase decisions and eating and drinking.If you like these insights, subscribe to our free weekly email newsletter where we share data-packed infographics, insightful articles, food & beverage industry trends and more.