Listen "How to Grow a Heart-Led Business Without Sacrificing Integrity with Carly Ferrarese"
Episode Synopsis
Is it possible to grow fast without sacrificing what matters most?Under Luna founder Carly Ferrarese proves it is. From wax-sealed bottles in her living room to growing into a thriving, heart-led brand, Carly shares the real decisions, scrappy beginnings, and courageous pivots that shaped her journey.Expect to learn how to scale production while preserving integrity, why sourcing relationships are a superpower, what it takes to lead a small-but-mighty team, and how to follow your vision no matter the external noise. This is a founder’s playbook for building growth on your own terms.-Timestamps: (00:00) Origins: kitchen experiments, wax seals, first boutiques(05:00) The leap: from KitchenAid to industrial mixers(08:02) Production mistakes & reformulation on the fly(09:21) Keeping sourcing sacred by manufacturing in-house(12:02) Leading a team with trust and delegation(15:19) Inner work: confidence, worth, visibility as a founder(17:38) Avoiding burnout: movement, meditation, real time off(19:51) Rebrand to aluminum & realizing you can't please everyone(23:58) The “next level” with no roadmap - asking experts(25:33) How to find the right advisors through your network(26:31) Dismantling the “do it all” myth(33:34) Haircare myth-busting + the scalp as an internal mirror(36:41) Postpartum compassion & patience with hair cycles(39:01) One lesson: follow passion, let the yeses unfold(40:19) Rapid fire: books, Italy, rituals, what’s always in the bag-Links + Resources:Under Luna Instagram: https://www.instagram.com/under_lunaUnder Luna Website: https://www.underluna.com-Get in Touch:Honor Earth Apothecary Instagram: https://www.instagram.com/honorearthapothecaryHonor Earth Apothecary Website: https://www.honorearthapothecary.comSara's Personal Substack: https://honoringtheslow.substack.comEmail: https://www.honorearthapothecary.com/pages/contact
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