Michelle Reid is the VP of Partnerships & Growth at Z1.
Z1 is part of the Tiny Capital family and they are a product studio full of digital experts in UX research, product design, and engineering. Their ‘Zero to One’ approach is a proven process to shape, design, and deliver a minimum perfect product experience to the market. They partner with startup founders and growing companies to create new digital experiences, or to evolve a product to meet higher user expectations.
In this episode, we discuss...

Formative experiences at Never Blue, Strutta, Hootsuite, Traction on Demand and more
How people should think about the career and where they should work
Meeting Andrew Wilkinson from Tiny and Héctor Giner from Z1
What makes Z1's studio model unique and how they work with clients differently
Balance of metric-driven and soft skills in sales
How to build curiosity and why it is so important
Disqualifying opportunities and revenue that may be a bad fit for your company
Nuances of hiring sales folks
How to create a successful partnerships team and function

My podcast supporter!
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Fasken's Emerging Tech and Venture Capital⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ practice is comprised of 80+ dedicated legal professionals across the Canadian market. We're deeply involved in the startup ecosystem and have worked closely with founders from startup to scale-up to exit. Our team is a leading Canadian law firm for VC financings and tech M&A and act for many of the best-in-class startup and scale-up innovation-based companies and entrepreneurs in Canada.
Given this experience we understand market trends and can assist in guiding your company forward as you scale – we take a holistic and strategic approach to helping our clients achieve their goals and provide the full suite of services including corporate, corporate finance, M&A, commercial, IP, data and compliance, employment, tax and beyond. We are excited to help the next generation of unicorns! 

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