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Listen "Episode 89: Why Competitive Battle Cards Suck!"
Episode Synopsis
In this episode of #TheGTMPack podcast, we interview Talya Heller G. 💡Competitive Positioning Advisor and Founder at Down to a T based in Austin, TX.
In this conversation, we dig into:
💡 What EFFECTIVE competitive intelligence looks like at a B2B SaaS company
💡 Why competitive battle cards SUCK & the better solutions
💡 How to get sales reps to adopt the assets made by product marketing
& more!
#productmarketing #b2b #gtm #sales #pmm #compeitiveintelligence
In this conversation, we dig into:
💡 What EFFECTIVE competitive intelligence looks like at a B2B SaaS company
💡 Why competitive battle cards SUCK & the better solutions
💡 How to get sales reps to adopt the assets made by product marketing
& more!
#productmarketing #b2b #gtm #sales #pmm #compeitiveintelligence
More episodes of the podcast The GTM Pack Show
Episode 146: The “Invisible Pipeline” Is Real: Move Customer References to the Top of Funnel
29/09/2025
Episode 142: How Product Marketers Can Own Pricing Strategy and Earn Their Seat at the Table
26/08/2025
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