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Listen "Episode 110: How To Launch a Powerful Win-Loss Analysis Program"
Episode Synopsis
In this episode of #TheGTMPack podcast, we interview Drew Giovannoli, Founder at Buried Wins based in Austin, TX.
In this conversation, we dig into:
💡 When to research versus just go sell and talk to the market
💡 Who is your target? (And why it's not just closed lost)
💡 How to avoid deliverables getting "stuck on the shelf"
& more!
#gtm #b2b #leadership #marketing #productmarketing #pmm #winlossanalysis #podcast
In this conversation, we dig into:
💡 When to research versus just go sell and talk to the market
💡 Who is your target? (And why it's not just closed lost)
💡 How to avoid deliverables getting "stuck on the shelf"
& more!
#gtm #b2b #leadership #marketing #productmarketing #pmm #winlossanalysis #podcast
More episodes of the podcast The GTM Pack Show
Episode 146: The “Invisible Pipeline” Is Real: Move Customer References to the Top of Funnel
29/09/2025
Episode 142: How Product Marketers Can Own Pricing Strategy and Earn Their Seat at the Table
26/08/2025
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