Uzzi Raffi - Product Developer and Founder of GeoSmart Pro

07/04/2022 51 min Episodio 13
Uzzi Raffi - Product Developer and Founder of GeoSmart Pro

Listen "Uzzi Raffi - Product Developer and Founder of GeoSmart Pro"

Episode Synopsis


Uzzi is a seasoned entrepreneur who has previously worked with LG Electronics as a project manager, then moved to Smarter which is a connected home company. Uzzi launched GeoSmart Pro which is a company which manufactures smart home products.Uzzi has a young child during the summer and was trying to keep the room temperature consistent, he therefore designed a fan which was smart connected to enable this. Uzzi launched the UKs first smart fan in 2009, and won a kite mark award for being one of the quietest fans in the market and has been featured in Metro and the Evening Standard.Uzzi approaches a new idea with the following questions:- What is the problem that you are trying to solve?- Product development is never easy. His advice is:- Don’t hesitate just do it. - There’s no harm in learning from your mistakes. The development process:- What are the features of the product?- Do market research. - What features could the product have?- Always keep the product simple and stupid. - Idea, drawing board, moulding. - First prototype is probably not going to be the end product, it will evolve. - As you launch the first model you learn from it. Get customer feedback at this point. Uzzi Contact details are:https://www.geosmartpro.com/

More episodes of the podcast The Growth Show with Matt Lenzie