We start off our 2024 wrap-up with our #5 most downloaded episode of the year with... Todd Caponi! Todd Caponi is the author of the Transparency Sale. He is a self-described sales history nerd, and in this episode he explains the value of candid, transparent selling. 
 
Get a copy of the Transparency Sale:
https://www.amazon.com/Transparency-Sale-Unexpected-Understanding-Transform/dp/1940858801
 
 
This episode is sponsored by Equity Business Solutions. Do you want to make sense of the numbers for your business? From equity, to liabilities and assets, to understanding cash flow... sometimes you need an expert. 
 
Go to EquityBusinessSolutionsLLC.com and get value beyond the numbers.
 
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