Split Tests

The Gigging Musician Podcast
28/04/2022 10 min
Split Tests

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Episode Synopsis

In this episode, Jared discusses the power of split testing, or testing different versions of a given element to see which one performs better. Split testing can be used to test different headlines, website layouts, ads, and more. The key is to send enough traffic to each version of the test in order to get statistically valid results. This can help you be more successful in doubling your number of bookings.

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