In today's leadership spark, I speak with Chip Heath, Professor at Stanford University and New York Times Best Selling Author. Chip discusses his motivations behind his latest book, "Making Numbers Count: The Art and Science of Communicating Numbers."  He emphasizes the challenge most people face in understanding and communicating numbers effectively, as our brains naturally struggle with large numbers. By comparing unfamiliar figures to relatable concepts, people can better grasp and remember data. This skill of translating numbers into digestible information is crucial for both personal and professional decision-making and change initiatives. Chip Heath is one of the 100+ CEOs I interviewed for my new book, Leading With Vulnerability which is coming out in October: https://www.amazon.com/Leading-Vulnerability-Superpower-Transform-Organization/dp/1119895243/  __________________ Start your day with the world's top leaders by joining thousands of others at Great Leadership on Substack. Just enter your email:⁠ ⁠⁠https://greatleadership.substack.com/

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