It’s a great Friday here at ConvertKit. It’s a little smokey in Portland, but other than that we’re all looking forward to the weekend! We’ve got another great Q&A episode for you today, in which we answer questions about promoting courses and products to a small audience, why we reject job applicants, buildings a meaningful business, and more!Today’s QuestionsI have a small 165 person email list and 850 subscribers on YouTube. I’m about to launch my first online video course, how would you go about promoting, pricing and pre-launching it?  Why don’t you promote The Future Belongs to Creators to your newsletter list?What are the most unexpected/unusual reasons you’ve had to reject job applicants?If I decide to monetize my personal brand via content, will that change how I use my personal brand for freelance / consulting work?Should I keep two similar blogs or go down to one? ​What one piece of literature has had a dramatic impact on how you think about commerce and/or building a meaningful business?LinksAre You Making the Most Common Pricing Mistake?Nerd FitnessThe Lessons Of History by Will and Ariel DurantCreators of the DayTrevor Noah: Afraid Of The DarkWill and Ariel DurantResources of the DayI Was a U.S. Diplomat. Customs and Border Protection Only Cared That I Was BlackDoing Good Better: How Effective Altruism Can Help You Help Others, Do Work that Matters, and Make Smarter Choices about Giving Back by William MacAskill The Responsible Company: What We've Learned From Patagonia's First 40 Years by Yvon Chouinard and Vincent Stanley Let My People Go Surfing: The Education of a Reluctant Businessman by Yvon ChouinardRaising the Bar: Integrity and Passion in Life and Business: The Story of Clif Bar Inc. by Gary Erickson and Lois Lorentzen Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business by John Mackey and Rajendra Sisodia Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull and Amy WallaceStart building your audience for freeWith ConvertKit landing pages, you can build a beautiful page for your project in just a few minutes. Choose colors, add photos, build a custom opt-in form, and add your copy. All without writing any code! Check out landingpages.new to get started.Stay in touchApple PodcastsSpotifyTwitterFacebookInstagram

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