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Listen "Felicia Paredes - The Salt Room Oviedo"
Episode Synopsis
Welcome to Episode 1 (EP1) of the Full Charge Business and Marketing show hosted by Mike Siciliano! In this first episode Mike explores small business topics with The Salt Room Oviedo's founder & owner, Felicia Paredes.
From humble beginnings, to receiving her Masters degree in Organizational Communication & Technology, and later opening The Salt Room Oviedo, Felicia has always challenged herself to be more than the status quo. Through a Full Charge conversation we explore Felicia's childhood, education, early career path, opening of The Salt Room Oviedo, entry pain-points, current pain-points, marketing efforts past & present, and future plans for her business.
The Salt Room Oviedo offers Salt Therapy Sessions, Massage Services, and Infrared Sauna Sessions all at affordable prices. Salt Therapy is a great way to help boost your immune system, cleanse your airways, relieve infection(s), and improve skin microcirculation. Felicia explains that, "we believe the most effective treatment involves your environment as well, so we’ve designed three unique high-tech treatment rooms to meet your needs. Our rooms use the newest top-of-the-line halogenerators to crush pharmaceutical grade salt grains into small particles for inhalation and surface areas are covered with natural rock salt to create a sterilized and negative ion environment." In this episode, Felicia praises her staff for their commitment to excellence and white-glove service. She goes on to explain that a big part of The Salt Room Oviedo's success is their low human resource turnover, an important piece that many small businesses often overlook.
00:00 Full Charge Intro
01:02 American Made Limoncello
03:18 Felicia Paredes Background
11:12 Felicia's Marketing Experience
12:50 The Salt Room Oviedo
13:30 Franchise vs. Licensing vs. Starting from Scratch
15:15 Opening During Covid
16:05 Pain Points Then & Now
17:42 The Salt Room Oviedo Marketing
26:50 Felicia's Value Proposition
29:00 What's Next for Felicia
32:00 Inflation Effects
34:00 Membership Program
35:30 Outro
38:42 Where to Follow The Salt Room Oviedo
Visit The Salt Room Oviedo: www.saltroomoviedo.com
Follow The Salt Room Oviedo: www.instagram.com/saltroomoviedo
Subscribe & Follow The Full Charge Show: www.youtube.com/@TheFullChargeShow
Facebook: www.facebook.com/fullchargeshow
Instagram: www.instagram.com/thefullchargeshow
Produced By Spiral Monkey Marketing: www.SpiralMonkeyMarketing.com
Studio Provided By Fat Electric Golf Carts: www.FatElectricClub.com
From humble beginnings, to receiving her Masters degree in Organizational Communication & Technology, and later opening The Salt Room Oviedo, Felicia has always challenged herself to be more than the status quo. Through a Full Charge conversation we explore Felicia's childhood, education, early career path, opening of The Salt Room Oviedo, entry pain-points, current pain-points, marketing efforts past & present, and future plans for her business.
The Salt Room Oviedo offers Salt Therapy Sessions, Massage Services, and Infrared Sauna Sessions all at affordable prices. Salt Therapy is a great way to help boost your immune system, cleanse your airways, relieve infection(s), and improve skin microcirculation. Felicia explains that, "we believe the most effective treatment involves your environment as well, so we’ve designed three unique high-tech treatment rooms to meet your needs. Our rooms use the newest top-of-the-line halogenerators to crush pharmaceutical grade salt grains into small particles for inhalation and surface areas are covered with natural rock salt to create a sterilized and negative ion environment." In this episode, Felicia praises her staff for their commitment to excellence and white-glove service. She goes on to explain that a big part of The Salt Room Oviedo's success is their low human resource turnover, an important piece that many small businesses often overlook.
00:00 Full Charge Intro
01:02 American Made Limoncello
03:18 Felicia Paredes Background
11:12 Felicia's Marketing Experience
12:50 The Salt Room Oviedo
13:30 Franchise vs. Licensing vs. Starting from Scratch
15:15 Opening During Covid
16:05 Pain Points Then & Now
17:42 The Salt Room Oviedo Marketing
26:50 Felicia's Value Proposition
29:00 What's Next for Felicia
32:00 Inflation Effects
34:00 Membership Program
35:30 Outro
38:42 Where to Follow The Salt Room Oviedo
Visit The Salt Room Oviedo: www.saltroomoviedo.com
Follow The Salt Room Oviedo: www.instagram.com/saltroomoviedo
Subscribe & Follow The Full Charge Show: www.youtube.com/@TheFullChargeShow
Facebook: www.facebook.com/fullchargeshow
Instagram: www.instagram.com/thefullchargeshow
Produced By Spiral Monkey Marketing: www.SpiralMonkeyMarketing.com
Studio Provided By Fat Electric Golf Carts: www.FatElectricClub.com
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