Hey everyone! We've got such a great episode centered all around core values & instructor development. Noël's story is just amazing -- and the companies she's worked for has informed her hospitality strategy that is world class. We get into: Being a part of Soulcycle’s initial training groups and not getting a teaching job “There’s a very big difference between being able to teach a good class, and teaching your instructors to do the same” How her past experience working for the top hospitality brands, like Jean-Georges, informed her approach to hospitality When you hire someone, questions to ask yourself about their performanceWhat to do if you think you haven’t done a great job at developing your instructors up to this point Keep up with Noel here! Download my app! It's a free marketing coach in your pocket. To keep up with me on instagram, follow me @alexagrowmybusinessTo learn more about The Friday Society Membership, click here To join my newsletter for free marketing advice, click hereTo view all of my free resources, click here!

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