00:00 Introduction to Matthew Dicks
01:19 Matt's Journey into Storytelling
04:46 Teaching Storytelling: From Kids to Corporates
06:55 Essence of a Good Story
15:47 Homework for Life: Capturing Everyday Moments
24:26 The Pickle Story: A Lesson in Specificity
25:02 Hone Personal Storytelling
26:12 Connecting Through Shared Narratives
28:16 Crafting Engaging Beginnings
38:08 Role of Humor in Storytelling
43:35 AI and the Future of Storytelling

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All of us love listening to stories from friends, teammates, and sometimes even strangers we meet. What makes us a good listener also pushes us to share our own experiences and thoughts. But when it comes to storytelling, there’s a ton of questions that cloud us up—what to share, what would keep us relevant with our audience, why would someone be interested in what we say? Great stories are crafted, unforgettable, and are uniquely associated with the person who shares—so let’s dive deeper to understand how all of us can become storytellers.

Matthew Dicks is a best-selling author, columnist, blogger, podcaster, and teacher. Matt has taught clients like the FBI, Amazon, Google, Microsoft, Salesforce, MIT, Harvard, & Lego how to tell their best stories. He’s a creator, producer, and co-host of Speak Up Storytelling podcast and he’s also authored the most-famous book, Storyworthy, which has received so much appreciation among the folks in tech.

In this episode, Matt discusses the universal strategies applicable to both personal and business storytelling, importance of capturing 'five second moments,' the power of relatability, and how to become more memorable through storytelling. Whether you’re pitching a product or engaging an audience, there are so many techniques we chatted about to craft stories that resonate.

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