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Listen "Car Buyers Stick with the Brands They Love"
Episode Synopsis
👉Sign up for Kathi’s newsletter here👈How does a manufacturer create and sustain a vehicle brand that customers love? Kathi and Mike discuss manufacturer brands and re-branding (ie: Jaguar + more) and how others have fared in the past (from a dealer and dealership management perspective). Music:The Pogues: FairyTale of New York w/Kirsty MacCollAmerican Murder: Lacy Peterson (documentary)👉Sign up for Kathi’s newsletter here👈Got a question? Email either of us!Kathi: [email protected]: [email protected]
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