Growing up, Yasmin London was a Champion Swimmer. She then swapped the pool for the police force, but an encounter with a young girl, while working as an officer, changed London’s life forever and encouraged her to become a digital safety advocate.Yas now works with businesses and schools to equip young people with digital skills. She also specialises in developing “First Movers”—individuals who step up and set new standards for success, and believes female athletes already have all the skills they need to become them.This week, Chloe sits down with Yas London to pick her brain about what sportswomen need to know about digital safety, in order to build their personal brands safely. We hope you enjoy this chat.Get the wrap delivered into your inbox as a weekly newsletter! Subscribe here for the newsletter + don’t miss a merch drop. ⁠https://bit.ly/tfapsubscribe⁠A rising tide lifts all boats. Shop our brand new ⁠TFAP merch: https://www.thefemaleathleteproject.com/shop⁠Buy our kids book The A to Z of Who I Could Be, or book for adults GIRLS DON’T PLAY SPORT. See omnystudio.com/listener for privacy information.

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