This conversation was too juicy, so we had to split it into two parts! In this episode (part 1), Pierre-Loic sits down with Amy Oelkers and Dustin Goot to discuss how TikTok differs from other social platforms and how your brand should approach creators on TikTok. During the conversation, Dustin and Amy shareHow TikTok makes creators feel safe How creators and brands need to be brave on the platformHow to approach creators with your brand’s story and valuesTell us what you thought of this episode by emailing us at [email protected]. Keep up to date on what’s happening in the influencer marketing industry by following Traackr on social. Instagram LinkedIn TikTok Have a question for us? Email [email protected].

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