In this case-study-style episode, Bishop-McCann’s strategic account manager Megan Roberts and executive producer Melissa Patruno review Krispy Kreme’s virtual US & Canada Operations Leadership Conference. The pair discuss what went into planning the doughnut giant’s virtual event and how they overcame challenges along the way to create a spectacular conference for the attendees viewing at home. Topics include: Theme selection and integrationChallenges faced and overcomeMost memorable aspects of the eventHow our agency was able to execute successfullySubscribe to The Events Experience, and create JOY wherever you go! 

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