Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your business? Join Entrata CIO Levi Howa and Director of Product Education Hyrum Blazer as they discuss: The creative potential of generative AI in automating content creation, enhancing resident communication, and streamlining marketing effortsHow predictive AI leverages data-driven insights to optimize occupancy, predict resident behavior, and mitigate risksHow you can change the way your site-level teams get work done

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