This week's episode of the Enterprise Learning Pod, Chris discusses the process of designing learning products and strategies around market testing new ideas. It explores the challenges of avoiding the race to the bottom in a saturated and globally available market, highlighting the importance of innovation and bringing new products to market in the training industry. The conversation also marks the differences in testing training products and traditional commoditized products. Lean product testing is introduced as a method to quickly get ideas to market, gather customer feedback, and iterate on the product. The conversation explores the concept of lean product testing and its application in the training industry. It discusses the importance of feedback, learning, and improvement in the lean process. This episode also outlines metrics and KPIs that can be used to measure the success of product testing. The unique qualities of training products are highlighted, including their specificity and low barrier to entry.


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https://www.techtransformationstrategy.com/

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https://www.linkedin.com/company/technology-transformation-strategies
https://www.linkedin.com/in/chris-knotts/

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