ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "B2Bs Often Struggle to Identify Their Uniqueness"
Episode Synopsis
Today I'm joined by Tom Shapiro. Tom is the CEO of Stratabeat, a b2b marketing and branding agency. In this episode, we talk about why you shouldn't follow best practices; how executive briefings can drive b2b sales, and how your creativity and not your tech or processes is your brand's secret power.You can purchase Tom's new book here.
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