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Listen "Storytelling Is the Future of Cannabis IR ft Jesse Redmond"
Episode Synopsis
What if the most powerful investor pitch wasn’t a deck or a breakdown of earnings—but a story?Now, the idea of seeds in the ground to thriving plants is a tangible experience—one that finally captures the real narrative. Because in cannabis, the financials don’t always tell the full story.This week, we sit down with Jesse Redmond, Head of Investor Relations and Business Development at LEEF Brands, to explore:Inside the Glasshouse x LEEF MSA and what it means for scaleHow LEEF is building for long-term growth with a focused extraction-first strategyWhy the industry needs to pause, reflect, and reset expectationsWhy the recent exit of analysts and media might be a bullish contrarian signal for cannabisChapters00:00 Introduction and New Role Overview02:58 Investor Relations and Storytelling in Cannabis06:02 The Importance of Authentic Content Creation09:00 Challenges in Modern Content Creation12:09 The Role of Honesty in Storytelling14:53 Linking Different Areas of Leaf's Business18:03 Strategic Partnerships and Supply Chain Agreements27:10 Strengthening Supply Chains and Resource Allocation28:53 The Importance of Clean Material in Extraction30:11 Navigating the Complexities of Cannabis Regulations31:07 Partnership Dynamics and Strategic Growth33:13 Expanding into New Markets: The New York Strategy36:29 Challenges in the Cannabis Industry: Growth and Survival39:18 The Future of Cannabis: Political Progress and Growth Opportunities49:09 Long-Term Perspectives: Investing in Cannabis52:37 Connecting with Leaf Brands and Future Outlook Guest Linkshttps://www.linkedin.com/in/jesseredmond/https://x.com/jesseredmondhttps://www.linkedin.com/company/leef-brands-inc/https://leefbrands.com/https://www.instagram.com/leefbrands/Our Links Bryan Fields on TwitterKellan Finney on TwitterThe Dime on TwitterAt Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.8th Revolution Cannabinoid Playbook is an Industry-leading report covering the entire cannabis supply chain The Dime is a top 5% most shared global podcastThe Dime is a top 10 Cannabis Podcast The Dime has a New Website. Shhhh its not finished.Sign up for our playbook here:🎥 YouTube: The Dime📸 Instagram: The Dime Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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