It has been a while since we have given a performance marketing update so that's exactly what we're doing, as well as bringing you the latest trends and ad formats across multiple platforms. We also delve into the role of AI in optimising ad delivery and creative generation across the major platforms. We bring you some internal news and updates as well, including our 'Persuade Your Boss' letter template, which you can find down below… -- Show notes: https://targetinternet.com/resources/mastering-performance-marketing-latest-trends-and-insights Have any feedback on the show? Send us your feedback, tell us what you love and what you think could be better. And, if you are really enjoying the show, please leave us a review.

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