This week on the Green About Media we are joined by Harvin Gupta who heads up commercial partnerships at Scope3. In this episode we discuss a near future where carbon is factored in to our daily decision-making process when purchasing advertising.The digital marketing industry is uniquely positioned to be the first global industry to becoming  entirely carbon-neutral by shifting its spend from high to low carbon purchases.Harvin also discusses the 2 key-concepts behind Green Media and how they at Scope3 are helping shift the way in which businesses think about Carbon and their emissions.Further reading and References:NetZeroFood Nutrition LabelsThis episode is brought to you as always by The Digital Distillery.If you would like to get in touch with us you can head to our website or email [email protected] can follow us on:Facebook, Twitter, Instagram & LinkedInWritten, Produced & Engineered by Phil McDowellExecutive Producer: Nadia KoskiProject Lead: Dennis Kirschner

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