Brick sits down with Greg Brown, one of Blue Margin's consultants, to discuss the critical question in BI. How do you get the right information, to the right person, at the right time, in order to best drive good outcomes. Greg has a very early automated BI example from IBM in the 1950's, and also explains a more recent example of how McDonald's uses up-to-the-minute BI to reinforce brand loyalty.Blue Margin helps private equity and mid-market companies organize their data into dashboards, to support strategy execution and create a culture of accountability. We call it The Dashboard Effect, the title of our book and podcast.  Visit Blue Margin's library of additional BI resources here.For a free, downloadable copy of our book, The Dashboard Effect, click here, or buy a hardcopy or Kindle version on Amazon. #businessintelligence #accountability #transparency  #reporting #BI #dashboard #datawarehouse #strategy #timeliness

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