Hiring the right person has become harder than ever. With every job post receiving dozens, sometimes hundreds, of applications, the question isn’t just how to attract candidates. It’s about identifying the ones worth your time quickly. This episode introduces a simple yet powerful tactic that helps CEOs and leaders instantly filter out the noise.1. Why Most Job Posts FailTypical job ads are designed for volume. They describe the position, list the requirements, and request resumes. But they don’t screen for engagement, attention, or culture fit. That means you waste time reviewing applications from people who never understood what you need, or worse, never read the post properly.2. How to Build a Smart Filter Into the PostThe solution? Embed a specific request in your job post that signals intentionality. For example: “If you’re interested, don’t apply here. Instead, send me a short video explaining why you’d be a fit.” Simple instruction, high signal. Half of the applicants will ignore it, which tells you everything you need to know about how they’ll follow instructions on the job.3. Attention Filters Signal FitThe goal isn’t just to hire someone qualified. It’s to hire someone aligned. People who follow directions, respond with initiative, and take the time to engage your process already stand out. This isn’t just about filtering for skills; it’s about filtering for fit.4. A Real-Time Preview of the CandidateWhen someone sends you a video, you immediately get more than a CV can provide: tone, clarity, personality, and communication skills. In one minute, you’ll learn more about them than in 30 pages of resumes. You’ll feel if they’re the right person before you ever get to a formal interview.Leadership InsightGreat hiring isn’t about who looks best on paper.It’s about who shows up with intention.This episode provides you with the no-fluff hiring shortcut that surfaces real talent quickly.Listen now and upgrade your recruitment strategy in 60 seconds.Highlights:00:00 Introduction to Finding the Right Person00:03 Using Social Media for Job Advertisements00:18 Filtering Candidates with a Video RequestLinks:===========================Equipment and Software that I use for my Videos and Podcasts!   Jens Equipment and Software overview: https://www.jensheitland.com/equipment===========================Books that I read and recommend.My Book Recommendations: https://www.jensheitland.com/books===========================Here are the ways to work with me:Speaking: https://www.jensheitland.com/speakingLeadership Skills Assessment: https://www.wearesucceed.com/===========================Connect with me!   LinkedIn: https://www.linkedin.com/in/jensheitland/Facebook: https://www.facebook.com/JensHeitlandofficial/Instagram: https://www.instagram.com/jensheitland/TikTok: https://www.tiktok.com/@jensheitlandX/Twitter: https://twitter.com/jensheitlandNewsletter: https://www.jensheitland.com/newsletter===========================Subscribe and Listen to The Jens Heitland Show Podcast HERE: YT: https://www.youtube.com/channel/UCjuSGi1feauCNSER3IKuGWgWeb: https://www.jensheitland.com/podcasthomeApple: https://podcasts.apple.com/us/podcast/the-jens-heitland-show-human-innovation/id1545043872?uo=4Spotify: https://open.spotify.com/show/7H0GWMGVALyXnnmstYA1NL===========================Subscribe and Listen to The Daily Hint with Jens Heitland Podcast HERE: YT: https://www.youtube.com/channel/UC2tLdutVh6b6nCBgWQ817eQWeb: https://www.jensheitland.com/the-daily-hintApple: https://podcasts.apple.com/us/podcast/the-daily-hint-with-jens-heitland/id1722930497Spotify: https://open.spotify.com/show/4T02uYPvcOrajPC6FgH64r?si=8aab1e7683204160&nd=1&dlsi=0f69c72af017454a

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