ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Ep: 29 - Snapchat Earnings, Influencer Connections, Discovery Ads, Ad Spend Updates "
Episode Synopsis
Hello 🖐 Hope you had a great weekend! Today we cover Snapchat's recent earnings release, which held some mixed reviews. Snapchat is a pretty interesting marketing platform, especially as its Spotlight feature seems to be taking off. Unfortunately, by the looks of the numbers, they haven't fully figured out an effective way to garner advertising dollars.
Interested in any stories we covered? Links are all provided below 👇
Snapchat Earnings: https://www.socialmediatoday.com/news/Snapchat-Posts-Mixed-Results-in-Latest-Earnings-Update/634660/
Influencer Connections: https://adage.com/article/special-report-advertising-week/5-creator-economy-lessons-advertising-week/2444626
Discovery Ads: https://www.searchenginejournal.com/b2b-lead-generation-discovery-ads/466913/#close
Ad Spend Updates: https://www.marketingdive.com/news/ad-spend-declines-fourth-consecutive-month-september-report-finds/634699/
Interested in any stories we covered? Links are all provided below 👇
Snapchat Earnings: https://www.socialmediatoday.com/news/Snapchat-Posts-Mixed-Results-in-Latest-Earnings-Update/634660/
Influencer Connections: https://adage.com/article/special-report-advertising-week/5-creator-economy-lessons-advertising-week/2444626
Discovery Ads: https://www.searchenginejournal.com/b2b-lead-generation-discovery-ads/466913/#close
Ad Spend Updates: https://www.marketingdive.com/news/ad-spend-declines-fourth-consecutive-month-september-report-finds/634699/
In God we trust