Listen "Customer Success Playbook S3 E19 - Terinee Pooler - NPS"
Episode Synopsis
Send us a textIn this engaging episode of Customer Success Playbook, Terinee Pooler, Atlanta Chapter Lead of Women of Customer Success, shares crucial strategies for developing and operationalizing effective Net Promoter Score (NPS) programs. Drawing from her extensive experience, Pooler emphasizes the importance of proactive customer engagement and provides practical guidance on implementing NPS initiatives that drive meaningful organizational change.Detailed AnalysisThe discussion delves deep into the fundamentals of building and maintaining successful NPS programs, with Pooler offering valuable insights into several key areas:Program Implementation StrategyPooler emphasizes that proactive customer engagement forms the cornerstone of any successful NPS program. She positions the customer success manager as a customer advocate, highlighting how this approach can transform quarterly business reviews (QBRs) and overall customer experience management.Technical FrameworkThe conversation explores the technical aspects of NPS implementation, including:Survey distribution mechanics using platforms like GainsightQuarterly feedback collection processesScore interpretation framework (1-10 scale)Classification of responses (detractors, neutrals, promoters)Measurement and AnalyticsPooler provides a detailed breakdown of NPS scoring:Promoters: Scores 8 and aboveNeutral: Score of 7Detractors: Scores below 7Net score calculation methodology: Promoters minus DetractorsThis systematic approach ensures organizations can effectively track and measure customer satisfaction while identifying areas for improvement.Now you can interact with us directly by leaving a voice message at https://www.speakpipe.com/CustomerSuccessPlaybookPlease Like, Comment, Share and Subscribe. You can also find the CS Playbook Podcast:YouTube - @CustomerSuccessPlaybookPodcastTwitter - @CS_PlaybookYou can find Kevin at:Metzgerbusiness.com - Kevin's person web siteKevin Metzger on Linked In.You can find Roman at:Roman Trebon on Linked In.
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