Send us a textExecutive SummaryIn this reflective year-end episode, hosts Roman Trebon and Kevin Metzger look back on their successful second year of the CS Playbook Podcast while unveiling exciting changes for 2025. The discussion highlights their growth journey, reaching broader audiences, and their strategic pivot towards examining customer success through a comprehensive business lens.Detailed AnalysisThe episode reveals key strategic developments and business insights:Growth and EvolutionThe podcast has experienced consistent audience growth across platforms including LinkedIn and YouTubeSuccessfully conducted approximately 30 guest interviews throughout 2024Demonstrated market validation through increasing engagement and listener statisticsStrategic Direction for 2025The hosts announced significant format changes focused on:Exploring customer success as a business-wide mindset rather than just a departmental functionExamining interconnections between customer success and other business units (Finance, Procurement, Sales)Introducing shorter, more focused segments to enhance content accessibilityExpanding scope to include broader business perspectives while maintaining customer success focusBusiness ImpactThe podcast's evolution reflects broader industry trends in customer success:Recognition of customer success as an organization-wide responsibilityGrowing importance of cross-functional collaboration in delivering customer valueShift towards more integrated, business-centric approaches to customer successEmphasis on practical, actionable insights for business professionalsPlease Like, Comment, Share and Subscribe. You can also find the CS Playbook Podcast:YouTube - @CustomerSuccessPlaybookPodcastTwitter - @CS_PlaybookYou can find Kevin at:Metzgerbusiness.com - Kevin's person web siteKevin Metzger on Linked In.You can find Roman at:Roman Trebon on Linked In.

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