This week, we sit down with Dan Larkman, CEO of the programmatic agency Keynes Digital, to break down the hype around AI. Larkman shares his thoughts on the evolution of AI over the past year and where he thinks the innovation is headed. Plus, we spotlight The Current Podcast's interview with Hilton CMO David Weinstein._______To read the full stories included in this episode:Simplifying the streaming experience and AI fatigue: 5 major insights from CES 2024: https://bit.ly/41V57GiGoogle is finally killing cookies. Advertisers still aren't ready: https://bit.ly/48H4WR1'We can do more and do it faster': How AI will transform the cookie-free future: https://bit.ly/42kQRHjWhat the new Diamond-Amazon deal means for MLB, NBA, NHL: https://www.espn.com/mlb/story/_/id/39333324/diamond-amazon-streaming-mlb-nba-nhlAmazon will invest in Diamond Sports as part of a bankruptcy restructuring agreement: https://apnews.com/article/bally-sports-amazon-e44313c4491798f1f825a8c4e174f096Prime Video Ad Tier CPMs 'Far More' Competitive Than  Netflix's at Launch:https://www.adweek.com/convergent-tv/prime-video-ad-tier-cpms-far-more-competitive-than-netflixs-at-launch/ Hilton's Mark Weinstein on driving loyalty and inspiring wanderlust: https://bit.ly/48F2xa7

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