Show Notes:4:39 - ServPro's Time to shine (during Quarantine)5:32 On the front line cleaning up the crisis7:19Getting  Calls To Clean Up Covid8:07 The Courage to Suggest a Pivot (6 weeks into his new job)8:35 We Serve Up A Different Title For ServPro's CMO9:27 Launching "Certified ServPro Clean"10:29 With Covid, it isn't about what you can see; it's what you can't see11:34 Attacking Covid with The 3Cs12:30 The difference betwen 1) the emergency clean, 2) the proactive "reduce the spread of Covid" clean14:05 Never Stop Listening16:42 The Courageous Cleaning Teams In The Field17:59 "This is a Villain You Can't See"19:29 The importance of the C-Suite having opens lines of communication19:47 This is Our Time21:54  Did Michael Make Believers or Fake Believers?24:07 The #1 Priority for  CEO's: Keeping physical premises safe25:46 Building Internal Trust33:19 Navigating United Healthcare38:03 Why Not You. Why Not Now.39:12 Putting what he calls "the trifecta" in play40:07 Trifecta: Do Good Work. Get Compensated for doing so. Expand the brand (all at the same time).42:57 Making the world a bit better -- especially when that means spending time away from your family.44:54 Courage Breeds Courage

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