Listen "211. How to Develop Your Content Ideas"
Episode Synopsis
Don't believe those so-called gurus who tell you that you don't need content to sell your products or services. Yes, you need content. No, you don't need to publish content daily on every single platform. What you need though is carefully curated content ideas that help you move further into your business's mission. This week on the podcast, I'm sharing a re-recording of an oldie but goodie. You'll learn the questions you need to ask yourself as you're deciding what kind of content you need--and where you need it--to accomplish your goals. Plus, I'm giving you a template to help you do the market research you need so you know exactly what your audience is looking for. Mentioned in This Episode Ask Your Audience Challenge Book a VIP session
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.