Podcasters have two main ways to reach their audience right where they are: in their earbuds and in their inboxes. It's important to leverage both of these regularly and simultaneously. But how? Thankfully, when you're a podcaster, you already have the platform, the scripts and language, and the tools you need to grow your email list. You just need to use them all. This week on the podcast, I'm sharing two ways podcasters can grow their email lists using what they already have available to them. This isn't about having the right opt-in, though that helps. This is about actually talking about them and sending people to subscribe. Because if you're not talking about it, how will people know about it? Mentioned in This Episode Episode 150: What Opt-in Do You Need to Grow Your Business? Episode 152: How to Promote Your Opt-in for Better ROI Ask Your Audience Challenge Minimum Viable Content Marketing - the prework Minimum Viable Content Marketing - the podcast series

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