In amongst all the confusion of social media, there's a temptation to "go for broke" and publish on as many social media channels as you can, out of FOMO or somesuch. But often this leads to more confusion, lack of coherence and ultimately a lack of confidence. That's why Rash & Jez, in this episode, consider how you might go about dealing with this effectively and they ask "What do you want to do? And for whom?"

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