This is the first podcast in a series of three on Digital Selves. In this episode we introduce the concept of Digital Selves -- and why we believe they will become a critical component to future interactions between businesses and their customers. In this episode, we highlight the thoughts and words from an interview we recently conducted with Michael Schrage. Michael is a research fellow at the MIT Sloan School’s Centre for Digital Business and is the author of two critically acclaimed books: Serious Play: How the World’s Best Companies Simulate to Innovate -- and -- Shared Minds, The New Technologies of Collaboration.

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