I spent 25 years as a brand marketing executive at Nabisco, Kraft Foods, Cadbury, and Godiva. Throughout my career, I crafted identities, using just 'One Word', for some of the world's most iconic brands such as Planters, Chips Ahoy!, Dentyne, and Godiva. In these episodes, I will challenge listeners to think differently about the brands they interact with every day by showing how their 'One Word' core value helps them break through the clutter and stand-out. I'll even throw into the mix my branding concepts for some influential people like Ashley Graham, Kelly Clarkson, Gary Vee, Brene Brown and many more. Let's listen to today's brand clip…NOTORIOUS RBG.

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