ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Value Pricing - #004"
Episode Synopsis
(due to some technical difficulties, give the podcast a few seconds before it starts)Dan and Jason take pricing creative services head on in this episode. Dan and Jason share their experiences in dealing with value pricing, the purpose behind it and the how-to. Learn about the balance of risk and fear, how to come up with a price, developing options for your customer, what a Value Conversation is and the strategy behind pricing.
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