474: How to create a brand strategy that includes audio? A chat with Shez Mehra

27/03/2022 28 min Episodio 474

Listen "474: How to create a brand strategy that includes audio? A chat with Shez Mehra"

Episode Synopsis

Shez Mehra, CMO at https://www.audiobrand.io, joins me on this live recording of "The Business Storytelling Show" to discuss audio branding.
We discuss:

Why having an audio brand matters
How to create a brand strategy that includes audio
Licensing audio versus creating
And more...

Join us. 
about audio branding here: https://www.christophtrappe.com/audio-branding/