Like a lot of poeple, Ben Luckens from Life's Peachy FIT has a great conversion rate when his leads come in for a trial. But the issue is actually getting them in the door. In this episode, Ben asks Dan about his strategies for less ghosting and more conversions. You'll learn: Why adding friction can actually improve lead quality and boost show-up rates. The surprising response time that multiplies your conversions by nearly four times. How to deliver remarkable client experiences before someone even sets foot in your gym. Five psychological triggers that ethically nudge leads from enquiry to committed member.

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